Reputation Management
Holiday Email's Effect On Brand Reputation
This holiday season, our inboxes will be flooded with promotional emails…as they are every holiday season. A significant percentage of us will never see those emails because they will sent directly to our spam folder.
Read MoreCorporate Reputation Factors
There are many factors that influence a company’s reputation. The Harris Poll Reputation Quotient, for examle, measures public perceptions across 20 attributes, classified into six dimensions of corporate reputation.
Read MoreHow Blockbuster Died [INFOGRAPHIC]
Had Blockbuster’s leadership shown more respect for its customers, the algorithmic signals that dissatisfied customers sent would not have been nearly as loud as they were.
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